25 Jan PLANT BASED RICH DIET IN THE F&B INDUSTRY
With a global emergence of a plant-based rich diet in the F&B industry, several ventures have devised their strategies in accordance with it.
One such Unilever brand, The Vegetarian Butcher announces a successful partnership with the Burger King in Latin America & China.
The partnership is focused on the production of a Plant-based whopper. With the scheme, they are aiming to cater to ‘flexitarians’- meat lovers who want to reduce their consumption, without much sacrifice.
This is surely a great step!
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