17 Feb Burger King’s new $1 Menu
Burger King launched its $1 Menu for its customers keeping the COVID pandemic in consideration. The brand introduced this menu with the effect of December 2020.
The menu features Bacon Cheeseburger, Chicken Jr., Value Fries, and Value Soft Drink.
The brand is also depositing $1 in special customer’s Venmo accounts.
The idea behind the initiative was to focus on the value for money equation for its customers and offering high-priced products like Bacon Cheeseburger at economical value.
This initiative has been a boon to people who have limited money due to the pandemic situation and can afford this value for money at just $1.
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